Sarawak’s TikTok-powered Digital Mall has hit RM12 million in sales so far in 2025, fueled entirely by local entrepreneurs. Rolled out late last year under the state government’s initiative to expand e-commerce channels, this platform offers SMEs a ready-made storefront on TikTok Shop, plus support in marketing, training sessions and live-stream selling guidance.
Key highlights to date:
• Over 300 local merchants have joined, offering everything from traditional crafts and Iban beadwork to homemade delicacies like laksa paste, pepper sauces and kuih muih.
• Average monthly revenue is around RM1 million, peaking during festive promotions and weekend livestream events.
• More than 150 livestreams have been hosted, some attracting audiences exceeding 10 000 viewers per session.
• The Sarawak Information Systems (SAINS) and TikTok for Business co-fund seller workshops covering digital marketing, product photography and customer engagement.
Officials note that several vendors who once found online retail challenging have seen their income triple post-launch. One Iban craft artisan went from a few orders monthly to over 200 units sold via TikTok livestreams.
State authorities highlight that reaching RM12 million demonstrates how social commerce unlocks fresh markets for rural entrepreneurs. Plans include deeper TikTok Shop integration with multilingual customer-service chatbots and trials of cross-border shipping to Brunei and beyond. A second wave of seller grants totalling RM500 000 will launch next quarter to help top sellers boost inventory and diversify their offerings.
As social commerce takes an ever-larger role in Sarawak’s digital-economy strategy, officials believe the Digital Mall blueprint could expand to other states. Meanwhile, local artisans are celebrating direct access to a platform that delivers their handicrafts and local delicacies straight to consumers’ devices—and often into their carts.
📊 Miri Property Market Insight
The Miri property sector remains on an upward trajectory, underpinned by new infrastructure developments, oil & gas activity, demographic growth and rising demand for both rental and resale units.
Keeping abreast of the latest project launches, pricing dynamics and policy changes can help buyers and investors make well-informed choices.
💡 What This Means for Buyers & Investors
Prospective homeowners in Miri have options ranging from budget-friendly units to luxury gated communities.
Investors can target strong rental yields in key locations such as Marina, Permyjaya, Taman Tunku and central apartments.
New developments also offer early-bird pricing and developer incentives to seize.
🔗 Useful Resources
Note: This article was auto-fetched from trusted news sources. Information is for general reference only. Always verify project details, pricing, and investment decisions with licensed agents or official developers.
📈 Looking for Ways to Grow Your Savings?
After budgeting or planning your property expenses, explore smarter investing options like REITs and stocks for long-term growth.
📈 Start Trading Smarter with moomoo Malaysia →(Sponsored — Trade REITs & stocks with professional tools)
